The latest Xbox news might be the clearest signal yet that the future of gaming is digital. Microsoft’s venerable Xbox brand has announced all-digital versions of its Xbox Series X and S consoles, as well as a one-of-a-kind 2TB version of the Xbox Series X system. The move not only illustrates that the gaming industry is continuing its march towards a digital future, but it also shows Xbox’s continued dedication to innovation and access.
This digital curve has a whisper of ‘Project Brooklin’ attached to it, a new technology that bubbled to the surface last year in the Federal Trade Commission (FTC) trial (although the piece being shown today is less of a next-generation console ‘jump’ and more in line with the digital evolution of the Xbox consoles as we know them today). But these evolutionary steps are just that – steps towards the future that Xbox and Microsoft have envisioned for gaming, a digital and connected, unified and pared down future that’s coming very soon.
By the details: For the 2024 holiday shopping season, Xbox has released its new flagship gaming console – with powerful hardware and with savvy pricing:
But then again, they are heirs to a legacy of visually intoxicating launch trailers that have shrouded each new Xbox or PlayStation in a sensualised fog, providing not just quick overviews of each new machine’s capabilities, but offering a sensory dive into its aesthetic and functional appeal. These trailers don’t just sell video game consoles. They’re invitations to visit the consoles and experience their craftsmanship, to visit the lush digital fiction spaces in which they and their inhabitants dwell.
The announcement of the next Xbox (and its Sony competitor) has only added fuel to the fire – though neither console is yet available for preorder, nor are the precise release dates and market availability known at this early point. And yet in the very announcement of these consoles, the transition to digital has become something that’s not simply on the horizon, but something than can already be carved into the hard lines of the new Xbox logo, and the soft glows of its digital storefront.
With these consoles, Xbox reaffirms the primacy of digital gaming ecosystems. The all-digital versions promise a future of games with less clutter and more instant access – alongside an industry-wide trend that will see multiple digital-exclusive libraries, services such as Xbox Game Pass, and more, continuing to transform how, when and where we play.
While the digital versions of the Xbox Series X and S reflect Xbox’s overall strategy to change with the cadence of increasingly digitally-minded gamers’ habits and tastes, the console’s digital ethos also offers ways to improve access while providing players greater choice on how they purchase, play, and curate their libraries.
Perhaps the highlight of the announcement, the most flagship of consoles, is the Special Edition 2TB Xbox Series X in Galaxy Black. It’s not just a console for larger storage; it’s a console to show that your appetite for games is massive, and your collection will dominate the mantlepiece.
The race for the launch window grows tighter with every passing day, but the Xbox’s all-digital consoles and its Special Edition Series X are just the first examples of what is coming next from Xbox and, more importantly, the gaming world as a whole. The future is digital. The future is Xbox.
Wrapping up, the real point of these consoles is not their specs or digital nature – it’s what they offer: the experience. Gaming is no longer separate to ‘real life’ – it is one and the same, and Xbox’s latest venture is more a statement on the future of gaming than just another product launch.
On the cusp of a new era in gaming with digital consoles, Xbox continues to push the boundaries of console gaming, bringing a new world of opportunities, new challenges, and tremendous possibility. With a new generation of gaming right around the corner, the future looks distinctly – and expertly – Xbox.
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