At a time when technology advances at breakneck speed, Adobe has again led the way in innovating not only existing media but the very notion of how to create these media. Powered by artificial intelligence, Adobe PDF technology has broken the grip of a centuries-old way of handling documents, opening a gate to a future world of limitless creativity. Working with special technologies such as Microsoft’s, Adobe has again ushered in a new word.
Adobe is in the midst of rolling out AI Assistant, a chatbot that will enable interactivity with the contents of the documents you read. The important thing is that Adobe does its best to make sure that whatever is happening in AI Assistant is available and compatible with the PDF backbone of your documents. And this means compatibility with Microsoft Office files too, since seamless iteration through others’ documents in your workflow is just as important. There is a reason you probably didn’t realise that one of the first popular PDF viewers was a chatty interface.
From 18 June, for a limited time, Adobe will provide all individual Acrobat Standard and Pro customers with 250 generative credits per month – making Adobe Acrobat the first end-to-end PDF solution to incorporate capabilities from working with generative images directly within the application.
The upgraded Acrobat AI Assistant widens the scope of analysis and creation of documents: ‘Now, you can incorporate information based on questions and insights across multiple PDFs, like Word or PowerPoint documents and continue to fine tune creation and summarisation from conversations or meetings.
The AI Assistant’s ability to summarise transcripts of meetings dovetails handily with the realities of work today. The highlights and action items are simpler than ever to extract; indeed, the point of a meeting can now be distilled in a succinct, usable way.
The combination of Adobe’s creative innovation and Microsoft’s robust platforms is an example of how the two companies are working together to improve the experiences for users. Adobe’s AI Assistant works here with content from Microsoft Word and PowerPoint. This is a glimpse of how the worlds of productivity and creativity will be stitched together in the future.
Adobe touts its commitment to security and ethical AI use, noting that its AI models are trained on ethically sourced content, and Content Credentials that plaster themselves all over AI-generated content will ensure that users can trust what they’re seeing.
From 18 to 28 June, Adobe invites its users to play free with its AI Assistant features. After a 50 per cent discount on an early-access subscription plan, users would then be encouraged to play for free. Adobe acknowledges that its users are not the same. For that reason, the company pledges to increase its language options, ‘beyond the expected’.
Generative credits that Adobe has made available with these beta programmes are significant; users don’t have to pay for everything they create with its new tools. While these are still works in progress, the gesture is an important one towards democratising access to technological engagement and inviting users to play. This democratisation of compute power extends across the world, inviting everyone to engage in the accelerated generation of music, art, movies and images.
For anyone who wants their technology within the larger marketplace of innovation, Microsoft has, well, corners. Its ecosystems are integrated into Adobe’s latest offerings. Adobe’s Acrobat AI Assistant was made for Microsoft 365. Everything scales, integrates and installs well. The conversation you have is not with a phone but with a synced up document. Everyone has access to everything.
Meanwhile, Microsoft enables and completes Adobe’s bold steps towards an AI-augmented Acrobat, PDF’s workhorse software, by channelling creative juices and efficiency bonuses through its Word, Excel and PowerPoint productivity suite. The onrushing ‘creative intelligence’ solution is ready for users looking to recraft the entire document-creation-and-distribution experience. What a time to be alive for customers of Adobe and Microsoft. These are just a few potential uses that Adobe and Microsoft dream about, but not necessarily what will happen: a future where it’s easier for you and I to get our creative juices flowing through artificial intelligence.
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