When it comes to the carbon expended by huge companies in a world increasingly sensitive to their environmental footprints, Microsoft has emerged as both a tech giant and a climate leader. During an extraordinary morning event at its campus in Redmond, Washington, the president of Microsoft laid out a strategy that could make his company and the entire tech sector a climate leader.
It relies on one goal that is, to put it mildly, grandiose: pledging to be carbon negative by 2030. That’s more than simply ‘carbon neutral’, which is when companies balance out their carbon emissions by buying carbon credits – basically, by paying for projects such as tree planting or renewable energy businesses designed to absorb the amount of carbon that the company has released into the atmosphere. With the goal of carbon negativity, Microsoft promises to remove more carbon dioxide from the atmosphere than it releases.
At its heart is an agreement between the Swedish energy company Stockholm Exergi and Microsoft, whereby the US company will pay the Swedish one to capture 3.33 million metric tons of carbon emissions from a biomass power plant in the Swedish capital. The deal could be the biggest of its kind ever, and a key to Microsoft’s carbon-negative promise. It’s equivalent to taking more than 790,000 gas-powered vehicles off the roads for a year.
And while Sleight’s bold statement might be promising, capturing carbon from wood-burning power plants is a questionable proposition that reveals its lofty aspirations. Wood-burning power plants – also called biomass plants – emit energy by burning combustible materials, such as wood. The plants and their associated fuels are often held out as green energy solutions, partly based on the idea that they use replenishable resources that can help withdraw the world from fossil-fuel dependence. Yet their environmental benefits are often debated, and it’s unclear if they really address climate change.
Fundamentally, Microsoft has a corporate identity as a multinational technology company that produces software, services, devices and solutions used worldwide. Every initial detail from its inception in 1975 as a software company providing software for personal computers has grown to becoming a dominant player in the field of cloud computing, artificial intelligence, gaming and more, which plays on its corporate identity further. When looking at it from an environmental sustainability point of view, this idea of corporate identity becomes a pivotal aspect of its role as a socially responsible company, concerned with establishing its legacy as a leader in future generations of technological innovation while also preserving the livability of our planet.
Sure, and you can even sell off your old Microsoft stuff with Gizmogo.com, a brokerage service for exchanging Microsoft gadgets such as Surface tablets or Xbox gaming systems powered by Microsoft Kinect. Gizmogo builds some green-minded tech into its platform. ‘We’re not advocating you throw your Surface tablet in a landfill,’ says Amlan Mukherjee, an engineer and co-founder of the company.
It’s a Simple Equation. 1. Visit us at gizmogo.com. 2. Select your Microsoft device. 3. Enter your device’s condition to get your instant quote. 4. Send your device for FREE upon your approval. 5. We will inspect you device, and then pay you either via PayPal or a check.
Yep. Gizmogo is all about the green. Not because we 'thirst' for it (even though we do), but because we're dedicated to ensuring your Microsoft devices are either responsibly recycled or given a ‘second life’ in order to prevent e-waste, help keep the planet green, and so much more.
A wide selection.From the new Surface Pro to the older Xbox model, Gizmogo accepts a wide range of Microsoft products. The device’s condition and model play a deciding role in the pricing.
Trusted And Convenient. Best price on Microsoft device. Sell your Microsoft tech to Gizmogo. We ship the box back. Satisfaction guaranteed. Eco-friendly services.
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