The recent announcement of Microsoft’s Copilot+ has sent shockwaves through the tech world. For yet a second time, Microsoft is transforming what’s possible in the technology we use. While Copilot+ claims to be a ‘revolution’, the true surprise, to much of the tech industry at least, is that it seeks to transform how users interact with a personal computer.
Microsoft’s Copilot+ relies on a new strategic arrangement with Qualcomm that leaves Intel and AMD out in the cold. Intel and AMD may have the better x86 laptop processors, and they may announce some impressive ideas at Computex 2024. But Microsoft’s decision to debut Copilot+ features exclusively on Snapdragon PCs tells us that Arm silicon represents an important new paradigm in computing, and that Microsoft isn’t that interested in staying in the x86 world.
The Snapdragon X Elite PC is less about bringing out yet another device, and more about bringing in a new era marked by ‘Arm silicon and the accelerating digitalisation of our world and the increasing use of AI in all our personal computing experiences’. The Copilot+ suite, co-developed with Qualcomm, is highlighted as featuring ‘experiences such as Recall or Cocreator’. From its announcement, the company’s pivot away from x86 silicon to Arm shows Microsoft’s commitment to AI capabilities to deliver a user experience that aligns with the future of mobile computing.
Microsoft’s first deal with Qualcomm remains a disappointment to Intel and AMD, but Microsoft said Copilot+ was headed eventually to x86 hardware. Microsoft hopes to get Copilot+ out to developers this quarter in time for Q4, and Intel and AMD’s leading-edge NPUs indicate Microsoft really does intend to bring it to all AI PCs. Businesses are moving pieces into position for a war with the next generation of general AI.
Intel and AMD representatives, though they do not know exactly when it will happen, are fairly optimistic about the x86 update. Our interviewers learned that Microsoft has plans to hopefully prevent Copilot+ from being reduced to a boutique, hardware-locked service. With key software updates and the timely shipping of the aforementioned Strix Point and, perhaps, Lunar Lake CPUs, Microsoft is doing what it can to ensure that Copilot+ is available to as many people as possible.
Importantly, this slow integration of Copilot+ across the various Microsoft hardware platforms reflects the company’s incremental approach. Quality over speed, readiness over release, Майкрософт is intent on nailing an experience of AI PC that will have virtually no faults.
Copilot+ is still a work in progress on Snapdragon PCs, ‘which are in the process of being optimised,’ as Microsoft cheerily notes. Then again, that is par for the course: Microsoft doesn’t do anything halfway. The grand ambition of a full-featured set of AI working tools, according to this more recent report, remains undimmed, as of 18 June – the day that Snapdragon PCs will become available.
Microsoft’s vision extends well beyond laptop computing: while GitHub Copilot doesn’t currently support dedicated GPUs or even desktop configurations, the technology is designed from the ground up to be extensible to future generations of Copilot+ in those and other spaces.
Microsoft’s Copilot+ announcement today is the latest bold step toward a new era of personal computing that entwines AI with personal computing in an embrace of innovation, integration and usability, as its collaboration with Qualcomm and bringing it to Intel and AMD hardware illustrates. It’s early days yet, but Microsoft today is shaping tomorrow, when AI becomes part of our tools, instruments and interfaces in the personal computing devices.
Microsoft Corporation is an American multinational technology company specialising in software, personal computing and cloud computing. It was founded in 1975 and has since pushed the boundaries of technology by developing products and services that enable individuals and organisations around the world to realise their potential. The company now aims to ‘empower every person and every organisation on the planet to achieve more.’ This mission is reflected in its commitment to innovation, collaboration and social responsibility, which contribute to changing the shape of the modern digital world.
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