The digital world is constantly changing and, therefore, our need for power-driven tools may change with it. Our creativity and productivity require personal things or tools that are in line with our thinking; and if we want our thinking to be cutting-edge, our technology must be, too. In recent history, Apple has been responsible for some of the biggest technological advancements of our time, and their latest tablets – the upgraded iPad PRO and iPad Air – could the very tool that changes your way of working. Let’s take a look at what makes these new additions ‘necessary’ for the professional or creative.
Preorders for Apple’s seismic new tablets, the iPad PRO and the iPad Air, began on 7 May, and the devices will arrive in store on Wednesday, May 15. Their imminent release speaks to a shift in tech capability that shouldn’t be underestimated. The eye-wateringly expensive iPad PRO starts at $999, competing with two similarly expensive stands-tall timber iPad Air models, starting at $599 – so sharpshooters can find a model that fits their desire for portability as much as their size appetite for screen real estate. Both devices will be available in 11-inch and 13-inch models.
Perhaps the most significant upgrade is the OLED display that comes with the PRO model – not brighter colours and darker blacks, important as these are, but a canvas that matches the ambition and creativity of artists, designers and every other kind of professional. An OLED panel should bring everything people create to life.
The new M4 chip powering the iPad PRO is much faster than any comparable chip found in any tablet on the market, both by itself and in the context of the high-end silicon found in netbooks and laptops. The CPU in it is said to run up to 50 per cent faster than the previous-generation M2, and the new 10-core GPU supports GPU features such as mesh shading and ray tracing. This machine can run any app, game or video without breaking a sweat – even an incredibly demanding 8K video-editing app or Maya rendering model.
Whereas the new iPad PRO parses things down to a bare two rear cameras, the company seems to be betting that quality – with the attendant element of importance – is more important than quantity. A laser-focused, two-camera system makes sense for professionals who have their phone out to photograph, shoot video for, or interact with augmented reality scenes. Having two cameras on their most powerful portable device ensures that they’ll be able to capture what they want very well indeed.
It’s impossible to look at any part of the new iPad PRO – the glorious OLED display, the thundering M4 chip, its delicate camera system – and not think ‘pro’. It’s a custom device designed for the cutting edge of creative and professional work. This tablet doesn’t just keep up. It pushes you ahead.
And so the iPad’s road from toy to tool from to something that professionals could actually rely upon to do serious work is almost complete. The iPad PRO and iPad Air take us closer to the Apple of tomorrow. The iPad PRO is a tablet that breaks through those tired old labels: supplementary or surrogate. Now it really stands out as a tool on its own. Which company, among the mess of confused fear and loathing that’s the tablet landscape right now, can make that claim? The PRO is a testament to Apple’s vision of a future where power, creativity and flexibility no longer have to be competing forces. This is a tool for the dreamers, the innovators, the creators – for anyone can turn imagination into action. It lets you use your hands while not sacrificing form. Light and agile, it’s the tool for the mind.
The ability to deliver on the promise of the iPad PRO and iPad Air, while not overhyping it, reveals an interesting look into the future of professional and creative work. That future is based on the same QEE model that drives all asset and client workflows in ways that empower finance, business and professional users to explore new horizons with technology that is the best of its kind.
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Without question. Buoyed by great innovations such as the OLED panel, the increased power of the M4 chip, and a vastly improved camera system, the new iPad PRO is not just an evolution but a jump into the future of the professional tablet.
Well, for one thing, Gizmogo has a trade-in policy, so if you still have your old iPad Air you could exchange it for credit toward the new one and the upgrade would not be that expensive.
The major differences are the upgraded OLED panels of the PRO, a M4 chip for much faster performance, and some enhancements to the camera. These can completely change the way we interact for the user, making it more powerful, efficient and more immersive.
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The latest iPad PRO and iPad Air by Apple are a testimony to the thin line between technology and creativity as they blur further in this smart digital era. The brand new iPad PRO and iPad Air not only fulfil the growing aspirational demands of professionals but also are a testament to the next level of working and creativity, pioneering productivity at the highest level ever. Whether you plan to sell your existing device or upgrade to the new iPad PRO or iPad Air, companies like Gizmogo offer safe and easy options, ensuring that living in the future is as simple as a tap, and as exciting as the tech itself.
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