At a time when streaming portals titillate with that ‘endless’ supply of content (whilst, in reality, steadily depleting wallets), a return to the foundations of physical media and free-streaming seems not only ornamental. It’s also, thankfully, essential. With companies such as Spotify, Netflix, AMAZON, and Google all slowly but surely pushing up their subscription fees, the siren songs of hard and soft collections, and those last bastions of free viewing, are once more proving irresistible – offering oases of relief amid the rising waters of digital expenditure.
...in the age of streaming, the pleasure of having content at one’s fingertips comes with what feels like a great price to pay: annual price increases have become the status quo; even once ad-free outlets have added commercials – and we end up paying for less.
In that pursuit of seemingly uninterrupted viewing comfort, chances are you would be seeking some help from somewhere such as AMAZON PRIME VIDEOS. After all, advertising is an inevitable part of paid streaming services as well, but having an idea of how to manoeuvre around them can only make your experience better – letting you be unmindful of how, in our pursuit of streaming comfort, we may often be unwittingly playing into the hands of the big streaming giants.
For all the strange lack of imagination that still drives much of our culture, there’s something special about owning physical copies of your favourite films and shows. You can often find incredible bargains when it comes to Blu-rays and DVDs (especially if you’re willing to look into pre-loved material in a big way). You can also be assured of total control over what you own. Digital content exists in a cloud somewhere, but nothing can touch physical media. With something like Plex or Kodi, your physical collection can still give you the best of both worlds.
‘Strategic de-subbing’ of streaming services can also bring about some big savings. Intelligently monitoring how much you use the various services you subscribe to can ensure that you don’t avoid paying for anything you’re not watching. It’s a little manic in the way it requires some juggling, but the ease on your wallet and the extra space you’ve cleared up in your digital clutter might just make it worthwhile.
Ad-supported services such as Pluto TV, Tubi, and AMAZON’s Freevee can be beacons of low-cost entertainment amid the growing chaos, at least for those willing to go back in time to cable TV’s golden age of simplicity, when the nothing-to-lose mindset ruled. And lest we forget, the public domain provides a near-infinite supply of treasures on the likes of the Internet Archive.
But as the world goes digital and digital consumption grows, primary among the reasons why AMAZON is going to remain a major player on the streaming scene is because it offers not just its own Prime Video service but also a free, ad-supported option through Freevee that offers a mixture of shows and movies at no cost. AMAZON is clearly recognising there will still be a box that needs to remain checked and filled, especially as the trend nowadays is that many consumers are eager to get out of paying subscription fees, but don’t want to give up their quality viewing options.
It’s a balancing act, and the best way to withstand the information currents of today’s media consumption isn’t the flowing shoal of always-on content, but the buoyancy and freedom of physical media and free platforms. As the streaming landscape changes, so does the viewer – and strategies for enjoying entertainment sustainably will evolve too.
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