While everything west of the Urals was busy overengineering and overcomplicating the march of technology, with every passing year bringing us closer to new record-breaking levels of innovation and customisation, ASUS had been secretly preparing its next quantum leap: e-ink screen laptop lids. This is what I learned, amongst all else. It’s an unusually grandiose title for such a simple product. But ASUS isn’t just building a laptop. It’s making a canvas.
But the most interesting thing was also the smallest, and perhaps also the most significant: a colour e-ink screen built into the lid of an ASUS laptop. E-Paper was originally developed for use in readers. Its crepuscular charcoal colour and lack of backlighting made it easy to read on a sunny boat deck or even in starlight, but it has poor contrast. Still, the laptop’s screen works well; it displays a moody solid colour, looks more like graphics than words (currently you can only change it to orange), and can be charged with a USB port when it’s off.
The idea is simple, in principle – in place of the static, lid-like surface of a laptop there’s a kind of e-ink display and, as many people will already know, this is a vibrant, power-efficient display technology that you will have seen in use on the Kindle and equivalent devices. An image is displayed on a wall of laptop lids. As the e-ink lid switches on, the images light up, each laptop chassis becoming a canvas of its own. The image is displayed and will remain there until the laptop is switched on.
It might sound promising as a technology, but there’s a lot of questions about how realistic it is, how durable such a design would be, and what the practical implications would be in the real world. For example, could the laptop lid (now thrust into the very un-tough role of showing e-ink images) survive the daily wear and tear of normal use without undue compromise? All that said, I’d still like to see it as a product.
It’s no small part of ASUS’s plan with this sort of innovative e-ink lid. Imagine the possibility of changing the look of your laptop at any given moment, of using the back of the screen as a blank canvas for artwork, photos or reminders. The possibilities are endless, and it drastically increases the scope of what we can do with our digital tools to match our desire to express ourselves digitally.
For better or for worse, While the concept is nearly ready for general release, details of the market launch are still slim, and we’re left to wonder what role this technology will play in future ASUS laptops. Will e-ink lids be a standard feature, or an optional treat for the brave who want to try the bleeding edge of laptop customisation?
The inclusion of an e-ink screen in a laptop lid is a powerful signal that personal computing is entering a new phase of self‑expression. ASUS is about to sell a blend of tech and personal enhancement that combines the digital and the personal in a way that could transform our expectations of the future of gadgets.
ASUS is known as a company that has always strived to lead the industry in innovation, quality and design. This newest project with e-ink on laptop lids is continuing to live into this ethos of pushing the boundaries and going where few other companies have gone. The e-ink project is an example of a company that is not just building another product, but building an experience that is personally meaningful for the consumer.
To sum up, ASUS isn’t producing the same laptop we know now, it’s revolutionising the concept of what laptops can be. By using e-ink in a still new way, this project is paving the way for a future where our tools are not just tools, but part of who we are, and how we express ourselves. We eagerly await updates on this exciting project. If this future is what ASUS has in store for us with their laptop experiment, then I am happy that the future is now.
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